Can I get a restraining order against Facebook?

Yesterday I actually went to my Integrated Media lecture! And it was brilliant.

Alex Lambert (who I keep accidentally referring to as Adam Lambert) gave a lecture on social media, and in particular Facebook. It made me shiver and almost run out of the room screaming. Because you see, social media scares me. Or not so much social media itself – but how it is affecting our lives, and how I view the future if we keep going down this path of surrendering our lives to the Facebook Empire.

Me!!! I am!!

Me!!! I am!!

I’m saddened by the fact I didn’t get enough time to jot time Mr Lambert’s email address, because I would have immediately emailed him an important question if I had:

Are you scared?

Because I certainly am.

Stuck in this horrifying web

Stuck in this horrifying web

You see, when I started using social media as a preteen (using MSN messenger after school to chat with my friends and try and crack onto boys I liked) it was all about whining about our lives and trying to get attention. Everyone was equals, and our conversations seemed private and uninterrupted.

NOW, Facebook is a fully functioning marketing machine!! It is like a marketing robot of the future: a holographic presence that follows us about wherever we are, telling us to buy things and like things and look at things and tell other people to buy, like and look at things. It watches our every move, and it remembers…. Ultimate stalker. CAN I get a restraining order against Facebook, do you think? (something to consider)

scared-facebook

Anecdote that proves the intense power of Facebook: a bunch of wedding ads pop up on my Facebook page (wedding dresses, rings, wedding locations etc.) and I start to think ‘oh, that dress looks nice. Having a wedding would be nice. Maybe I should get married?’ – I start to talk about it with my boyfriend, he starts to think about it… WE GET MARRIED! BECAUSE FACEBOOK ESSENTIALLY TOLD US TO! (Please note – this hasn’t actually happened yet. We aren’t married, however Facebook ads are literally trying to get us to.)

 

A part of me, super duper wants to flee from this control! To escape to the country, live off the land, and never have to deal with another selfie again. But sometimes I think maybe this is ‘normal’, maybe this is ‘okay’. Maybe I meant to live in this kind of world. Other people seem to be doing quite fine, and rarely think of it. Perhaps I am actually mentally ill, as this does indeed feel to me like some sort of massive conspiracy…

Social Media – it’s all about me

Hah!! This slideshare is actually amazing.

And you know what? It’s right.

Sure, it just pumped out a whole lot of figures and quotes from (somewhat questionable sources) – but what it’s saying is right. Social media is here to stay. It has become a part of life, and businesses need to respond to it, and respond IN it.

We live in a world in which we really only care about ourselves, and about being heard. That’s WHY so many people have blogs and love to ramble on about their interests and general nothingness, and why there are so many review sites. We care about what we think, and we expect everyone else to care about it too.

More on “using social media to produce an interactive documentary”

I’ve been interning with community radio station LightFM lately in their web content department. It is interesting how much what my “supervisor” was explaining to me yesterday aligns with this course. She was describing how LightFM has a strong community feel, and how social media is being strongly used to expand and develop that community online. This is done by sharing the content on their website by promoting articles and radio segments on Facebook, Twitter and even Instagram.

Tagging is a huge part of it. She was telling me don’t even bother posting it if you don’t tag the right people! For example, I was writing an article about an interview a presenter did with the band Casting Crowns, and I had to tag their Facebook page on FB and their Twitter accounts on Twitter. In this way, followers of this massive US band can access OUR content. When high profile bands are featured on the station, we write about them and if they retweet or repost our articles, their hundreds of thousands of followers can see them! Amazing.

So I guess my point here is about using social media to connect.

In terms of using this to produce an interactive documentary, these social media outlets can be used to harness support, coverage and awareness. By tagging people, or even certain businesses, you are given access to a simple and FREE audience automatically. It is obviously important to distinguish a real cause/movement/project from spam through post content etc.

It is also essential to tag the RIGHT PERSON [In light of the recent Offspring Twitter awkwardness…
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